The Pro Loco of San Giovanni Valdarno founded in 1998 with the aim of enhancing all the cultural and traditional initiatives within the town.

The organization of some folkloric events in San Giovanni belongs to this association made up of citizen volunteers.

The Pro Loco was born in 1998 with the purpose of valorizing the city with cultural, social, touristic and economic initiatives. It provides direct cooperation to the City Administration in the organization of events such as Carnival, Salacca, Giugno, Rificolona, Perdono and Christmas festivities.

Silvio del Riccio - Pro Loco’s President